Skip to main content

Klaviyo news

Every platform update, feature enhancement, and innovation at Klaviyo is designed with one goal: empowering businesses to create stronger customer connections. Stay current with the latest developments in our platform’s evolution, from major releases that transform capabilities to thoughtful improvements that streamline daily workflows. Explore detailed insights into new features, integration updates, and platform enhancements that help businesses unlock more value from their customer data and deliver more impactful experiences.

Featured klaviyo news articles

Klaviyo news
Nov 8, 2023
AI review headlines are here

There’s no denying that AI is playing a major role in transforming the online shopping experience. AI has enabled ecommerce businesses to deliver a more seamless, personalized, and efficient shopping experience while unlocking valuable insights. For product reviews in particular, there is a huge opportunity for companies to harness AI to make smarter decisions and […]

Klaviyo news
Oct 31, 2023
Optimize Your Conversion Funnel with Multi-Step Form Analytics

In this product release  We are excited to introduce a new update to Klaviyo’s Sign-up forms: Multi-Step Form Analytics. This feature equips businesses with a comprehensive view of their multi-step signup forms, allowing them to understand, track, and optimize the performance of each step. In this blog post, we’ll dive into how Klaviyo’s Multi-Step Form […]

Klaviyo news
Oct 17, 2023
Your new source of truth for email deliverability 

In this product release  Deliverability plays a huge factor in the success of your email program, because it determines if your marketing messages actually make it to your subscriber’s inbox. Klaviyo has always provided tools to help brands understand their email deliverability, but today Klaviyo takes the next step by allowing you to understand your […]

Klaviyo news articles

Klaviyo news
Jul 29, 2025
Look at what's shaping shopper behavior

Learn about shifting shopper behavior with Klaviyo’s Consumer Pulse — weekly insights to help brands adapt, personalize, and grow in uncertain times.

Klaviyo news
Jul 24, 2025
How brands can drive “fun” purchases in a cost-conscious economy

Learn how your brand can still drive fun purchases and meaningful retail experiences in the era of cost-conscious shopping.

Klaviyo news
Jul 18, 2025
July 7 was the biggest shopping day of the summer

Discover how DTC brands outpaced Amazon by driving demand before Prime Day.

Klaviyo news
Jul 15, 2025
Meet your new AI shopping assistant

Transform your customers’ shopping experiences with Klaviyo’s Conversational AI Agent, now in public beta. Built to engage, guide, and convert, Klaviyo’s AI shopping assistant unifies the consumer experience for marketing and service.

Klaviyo news
Jun 24, 2025
Meet the consumer where they scroll

Discover how consumers shop online today and what marketers need to know to build trust and loyalty with Klaviyo’s 2025 online shopping report.

Klaviyo news
Jun 23, 2025
Introducing new omnichannel features: RCS, WhatsApp, & more

The next chapter of marketing automation is here. Discover how Klaviyo’s new omnichannel features help you build deeper customer relationships, increase conversions, and simplify your marketing.

Klaviyo news
Jun 18, 2025
Klaviyo Q2 integration news

Discover Klaviyo’s latest integrations with Gorgias, TikTok, and Thanx to power smarter marketing, stronger relationships, and scalable growth.

Klaviyo news
Jun 11, 2025
Welcoming Klaviyo’s new Chief Information Officer

Klaviyo welcomes Archana Rao as the new Chief Information Officer to drive scalable systems and AI innovation, bringing decades of experience from Unity, Atlassian and Cisco.

Klaviyo news
May 22, 2025
What it really means to be a CRM built for B2C

Most CRMs weren’t built for B2C. Klaviyo is. Learn what makes it different and why it matters now.