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Artificial intelligence

Artificial intelligence is transforming how brands connect with customers, analyze behavior, and deliver personalized experiences at scale. Beyond the hype, AI has become an essential tool for marketers seeking to enhance creativity, streamline operations, and predict consumer needs with unprecedented accuracy. Explore how forward-thinking brands are practically implementing AI to optimize campaigns, automate routine tasks, and create more meaningful customer interactions while navigating the balance between innovation and authenticity.

Use AI to optimize forms
AI can be a valuable way to optimize your sign-up forms. Learn how tips such as finding the best display time and running an A/B test can help you.
3 best practices for AI customer segmentation
People prefer personalized interactions with brands, and AI customer segmentation helps. Learn about best practices like proofreading and marketing consent.
Speed up email writing with AI
Email campaigns are much less time-consuming with AI-generated emails. Learn our 6 methods for creating prompts, templates, and subject lines, faster.
Use AI for SMS marketing
Using AI for SMS marketing is effective when done correctly. Learn some strategies to generate the copy you want and some examples that show how to do it.
Deliver what customers want with predictive analytics
Predictive analytics provide vital insights for marketing channels like email. Learn how strategies like customer targeting and personalization drive retention.
4 tips for better AI prompts
Generative ai is a good tool when used the right way. Learn how tips like hyper-specific prompts and tone recommendations can help produce content with Klaviyo.
4 ways Klaviyo AI helps us reach our customers
Discover top Klaviyo AI tools for email & SMS marketing. Boost campaigns with AI-driven subject lines, audience segmentation, predictive analytics, and more.
Why using AI in the workplace can be valuable
In a global survey of ecommerce marketers, respondents revealed they feel hesitant to admit when they’re using AI. Learn how AI can make you a more valuable employee.
How AI improves speed & scalability for marketers
Learn how AI accelerates every aspect of marketing automation, including speed, scalability, and personalization. Get started with AI for marketing automation.