Email marketing
Email marketing remains the bedrock of customer engagement and revenue generation for B2C brands. More than a simple communication tool, it's evolved into a sophisticated channel for personalization, automation, and relationship building at scale. Explore how leading marketers are reimagining email strategies to drive engagement, nurture customer loyalty, and create consistent revenue streams through authentic, data-driven campaigns that resonate with today's consumers.
Email marketing
8 email marketing metrics that matterMar 7, 2024
Learn about the key email marketing metrics you should track along with actionable steps on how to improve each one.
Email marketing
13 creative St. Patrick’s Day email marketing examplesFeb 8, 2024
St Patrick’s Day is a great opportunity to close Q1 with a spike in revenue. Here are 13 St Patrick’s Day email examples to kickstart your holiday campaign.
Email marketing
9 great email subject line examples—and why they workDec 13, 2023
Our list of 9 best email subject line examples—with a breakdown of what makes them brilliant at connecting with their audiences.
Email marketing
Why an email list is your best brand investmentDec 5, 2023
Want to lay a foundation for sustainable growth? Implement these 5 email list best practices to set your campaigns up for success.
Email marketing
What to expect from iOS 17Dec 1, 2023
Everything ecommerce marketers need to know about Apple’s iOS 17 update, including link tracking protection.
Email marketing
Klaviyo Best Practices for RestaurantsNov 16, 2023
Restaurants face unique retention and personalization challenges. With a marketing automation platform like Klaviyo, they can still solve them.
Email marketing
How to prepare for Gmail + Yahoo's new sender requirementsOct 27, 2023
Avoid the risk of lost or blocked emails, prepare for Google and Yahoo’s email sender requirements coming into effect on 1 February 2024.
Email marketing
Do more with your email reportingSep 7, 2023
Your email reporting tool determines how deep you can go into performance metrics—and the ease with which you’re able to act on them.
Email marketing
How spas, salons, and fitness studios use KlaviyoAug 24, 2023
Learn more about how to use email marketing to engage and retain customers for your health and wellness business.