Marketing automation
Marketing automation has evolved from a convenience to a competitive necessity, transforming how brands connect with customers across their journey. By orchestrating personalized experiences across email, SMS, and other channels, automation empowers teams to achieve enterprise-level impact without enterprise-level resources. Explore how B2C marketers are using automation to scale personalization, streamline workflows, and create seamless customer experiences while freeing their teams to focus on strategy and creativity.
Marketing automation
Execute on marketing decisions faster use caseNov 30, 2023
Quickly respond to patterns in your data by leveraging Klaviyo's integrations that syncs directly with your external apps.
Marketing automation
Multi-channel flows use caseNov 30, 2023
Learn how adding additional channels like SMS or mobile push notifications can improve your communication and drive messaging and cross-channel conversations.
Marketing automation
Driving high-quality UGC use caseNov 30, 2023
Learn how to drive higher-quality user-generated content by bundling customer reviews with your marketing platform to streamline custom experiences and rewards.
Marketing automation
How to set up a strong marketing automation strategyOct 31, 2023
Before you start setting up your automations, here’s what you need to know about selecting the right tech and determining your marketing automation strategy.
Marketing automation
Beyond the basics: 7 advanced marketing automation examplesOct 31, 2023
Learn about creative ways to maximize your marketing automation efforts—and keep customers feeling seen and satisfied over time.
Marketing automation
Strategies to make the most of Square email marketingSep 26, 2023
A guide to marketing using Square + Klaviyo, for omnichannel merchants.
Marketing automation
Marketing automation that feels humanSep 14, 2023
What exactly can marketing automation help with? Learn how you can get the most out of it—and make sure it’s not creating more work.
Marketing automation
16 examples of how UGC can build trust in your brandJul 27, 2023
Learn how to boost conversions and build long-term trust with your audience by using user-generated content (UGC) in your marketing.
Marketing automation
How Klaviyo helps CMOsMay 4, 2023
Maternity and baby boutique Caden Lane is approaching 9 figures in revenue. Here’s how Klaviyo helps their CMO unlock growth milestones.