Marketing automation
Marketing automation has evolved from a convenience to a competitive necessity, transforming how brands connect with customers across their journey. By orchestrating personalized experiences across email, SMS, and other channels, automation empowers teams to achieve enterprise-level impact without enterprise-level resources. Explore how B2C marketers are using automation to scale personalization, streamline workflows, and create seamless customer experiences while freeing their teams to focus on strategy and creativity.
Marketing automation
Ditch Mailchimp for KlaviyoFeb 7, 2024
Klaviyo’s automated data collection makes it easy to understand your customers on a holistic level. Read how 5 brands succeeded by making the switch to Klaviyo.
Marketing automation
9 reasons why customers churn & how to course-correctDec 7, 2023
Here are the most common customer churn reasons what how you can respond to improve your customer retention.
Marketing automation
5 churn reduction strategies to combat & prevent churnDec 7, 2023
Here are 5 churn reduction strategies that your marketing team can implement to both combat and prevent churn in the first place.
Marketing automation
Execute on marketing decisions faster use caseNov 30, 2023
Quickly respond to patterns in your data by leveraging Klaviyo's integrations that syncs directly with your external apps.
Marketing automation
Multi-channel flows use caseNov 30, 2023
Learn how adding additional channels like SMS or mobile push notifications can improve your communication and drive messaging and cross-channel conversations.
Marketing automation
Driving high-quality UGC use caseNov 30, 2023
Learn how to drive higher-quality user-generated content by bundling customer reviews with your marketing platform to streamline custom experiences and rewards.
Marketing automation
How to set up a strong marketing automation strategyOct 31, 2023
Before you start setting up your automations, here’s what you need to know about selecting the right tech and determining your marketing automation strategy.
Marketing automation
Beyond the basics: 7 advanced marketing automation examplesOct 31, 2023
Learn about creative ways to maximize your marketing automation efforts—and keep customers feeling seen and satisfied over time.
Marketing automation
Strategies to make the most of Square email marketingSep 26, 2023
A guide to marketing using Square + Klaviyo, for omnichannel merchants.