Marketing automation
Marketing automation has evolved from a convenience to a competitive necessity, transforming how brands connect with customers across their journey. By orchestrating personalized experiences across email, SMS, and other channels, automation empowers teams to achieve enterprise-level impact without enterprise-level resources. Explore how B2C marketers are using automation to scale personalization, streamline workflows, and create seamless customer experiences while freeing their teams to focus on strategy and creativity.
Marketing automation
Marketing automation that feels humanSep 14, 2023
What exactly can marketing automation help with? Learn how you can get the most out of it—and make sure it’s not creating more work.
Marketing automation
16 examples of how UGC can build trust in your brandJul 27, 2023
Learn how to boost conversions and build long-term trust with your audience by using user-generated content (UGC) in your marketing.
Marketing automation
How Klaviyo helps CMOsMay 4, 2023
Maternity and baby boutique Caden Lane is approaching 9 figures in revenue. Here’s how Klaviyo helps their CMO unlock growth milestones.
Marketing automation
Adobe ecommerce email marketing: 3 reasons to choose KlaviyoApr 26, 2023
Learn 3 reasons Adobe Commerce merchants choose Klaviyo for Adobe email marketing—and achieve 100x average ROI on the platform.
Marketing automation
You need a new Magento 2 email marketing platformSep 1, 2022
Switch to upgrade your Magento email marketing platform extension to Klaviyo to scale your business faster and improve your email deliverability.
Marketing automation
Email and SMS marketing software should be unifiedSep 1, 2022
Switching to a unified email and SMS marketing software powered by customer data, like Klaviyo, will vastly improve your SMS marketing.
Marketing automation
The state of email and SMS for CPGJul 28, 2022
CPG ecommerce isn’t what it used to be. Using owned marketing channels like email and SMS will help future-proof your business.
Marketing automation
The home and graden full marketing funnel guideJul 20, 2022
Read the home furnishing and outdoor garden good industry marketing guide for brands to uplift your marketing strategy.
Marketing automation
The sporting goods full marketing funnel guideJul 18, 2022
This full marketing funnel guide for sporting goods will show you how to make the most of the industry's evident growth opportunity.