Skip to main content

Email marketing

Email marketing remains the bedrock of customer engagement and revenue generation for B2C brands. More than a simple communication tool, it's evolved into a sophisticated channel for personalization, automation, and relationship building at scale. Explore how leading marketers are reimagining email strategies to drive engagement, nurture customer loyalty, and create consistent revenue streams through authentic, data-driven campaigns that resonate with today's consumers.

Email marketing
May 5, 2025
MAGY Sender Requirements
Learn how to meet 2025 bulk sender requirements and why MAGY's (Microsoft, Apple, Google, Yahoo) rules are now essential for email deliverability success.
Email marketing
May 1, 2025
8 email subject line best practices to boost open rates
Learn how to write email subject lines that increase open rates. Get best practices, real examples, and expert tips to optimize your email campaigns.
Email marketing
Apr 28, 2025
Abandoned cart email best practices
Bring shoppers back with these 12 abandoned cart email best practices and examples from Klaviyo users. Refine your abandoned cart flow with Klaviyo.
Email marketing
Apr 24, 2025
Transactional emails matter: examples + deliverability tips
Learn what transactional emails are, why they matter, and how to send them. Explore key types, how to create and automate them, and what sets them apart from marketing emails.
Email marketing
Apr 23, 2025
Your guide to welcome email automations
Welcome emails play a crucial role in building great customer relationships. Learn how to craft exceptional welcome emails with examples here.
Email marketing
Apr 18, 2025
6 examples of email marketing strategy from real brands
Steal the secrets behind top email marketing strategies. See how 9 real brands boost engagement, revenue, and ROI with automations and segmentation.
Email marketing
Apr 11, 2025
Key email marketing automations
Check out these 5 email automations that you should be implementing for your brand and see real examples in action.
Email marketing
Apr 2, 2025
WooCommerce abandoned cart email strategies
Boost conversions by optimizing your abandoned cart email flows and discover the powerful benefits of integrating your WooCommerce store with Klaviyo.
Email marketing
Mar 13, 2025
Why the iOS 18 promotions tab is a good thing
iOS 18’s Promotions tab is a game-changer for email marketing. Learn why this update benefits both marketers and subscribers—boost engagement today!