Lizzie Davey
Posts by this author
In the last hour alone, I’ve opened and closed WhatsApp multiple times, checked my email, replied to a text, searched for a present for my niece’s birthday, and aimlessly clicked through an obscene amount of Instagram Stories. And this is all before 10 a.m. on a Tuesday. Context switching is how we live. As a […]
Discover powerful ways to combine SMS and email marketing to grow your business
How does your email performance rank against your peers? Discover the numbers from 2024, and what they tell us about the state of marketing across industries.
Learn about the value of a customer data platform (CDP) for your ecommerce business: harness customer data, enhance personalisation, and grow revenue.
Measuring performance is step one—discover how ecommerce analytics can help you capture more data and shorten time to impact.
Unleash innovative January marketing ideas to energise your campaigns and drive customer engagement as the New Year begins.
Boost your Boxing Day sales with these 10 essential tips and ideas. Learn how to engage customers and drive revenue during the post-holiday rush.
How to group people based on their personal context to build better relationships and deliver campaigns that resonate.
Discover the benefits, tools and tactics to create a winning customer loyalty programme – with examples to inspire you.