Tiff Regaudie
Posts by this author
Here are the most common customer churn reasons what how you can respond to improve your customer retention.
Here are 5 churn reduction strategies that your marketing team can implement to both combat and prevent churn in the first place.
Learn how to use the Klaviyo customer lifetime value (CLV) prediction model to predict customer churn more accurately than with a standard academic model.
Want to lay a foundation for sustainable growth? Implement these 5 email list best practices to set your campaigns up for success.
Discover how customer loyalty programs help your business grow. Our guide explores everything you need to know with brand examples + tips.
What exactly can marketing automation help with? Learn how you can get the most out of it—and make sure it’s not creating more work.
Your email reporting tool determines how deep you can go into performance metrics—and the ease with which you’re able to act on them.
Creating a high-performing CTA is harder than you think. Learn about email CTA types and best practices, with 12 examples from real ecomm stores.
Learn how customer review marketing can build trust with potential buyers and increase conversion rates across your marketing efforts.