Ecommerce industry
Trends and technology for ecommerce marketers
Dive into key ecommerce trends, technology, consumer behaviour, and the latest in technology to stay ahead on the ever-changing industry.Ecommerce industry articles
Ecommerce industry
SMS short code marketing guide and best practices for UK businesses27 Jun 2023
Getting started with SMS short codes in your marketing? Read our comprehensive guide and best practices for UK businesses.
Tiff Regaudie
9min read
Ecommerce industry
Predicting churn risk with CLV model20 Jun 2023
Learn why ecommerce customer churn rate – how marketing automation can help you predict it and evidenced-based actions you can take to reduce it.
Christina Dedrick
14min read
Ecommerce industry
Customer relationships matter more than anything—rise to the occasion with an ecommerce CRM12 Dec 2022
We lift the lid on ecommerce CRMs and discover how complementing CRM with a customer data platform (CDP) can take your customer relationship to a whole new level
Mae Rice
13min read
Ecommerce industry
Tips for the 5 stages of the marketing funnel22 Oct 2022
Lifecycle marketing helps you tailor customer experiences at every stage of the marketing funnel, improving conversions and retention.
Maddy Osman
33min read