Maddy Osman
Klaviyo
Posts by this author
Maddy Osman
Everything you need to know about email deliverability12 Dec 2024
Learn best practices for improving your email deliverability rate and sender reputation to avoid the dreaded spam filter.
Maddy Osman
Always be A/B testing your emails12 Sept 2023
Discover best practices for A/B testing your email marketing campaigns, flows, copy, design and subject lines to continuously optimise your CTR and revenue.
Maddy Osman
How to design emails and build templates5 Sept 2023
Great email design engages customers and improves conversion at all stages of the buyer journey. Get email design tips and best practices to create emails that convert.
Maddy Osman
Amping up your order confirmation emails1 Nov 2022
Order confirmation emails are the first point of contact with a new customer. See 6 examples that foster great customer relationships.
Maddy Osman
Tips for the 5 stages of the marketing funnel22 Oct 2022
Lifecycle marketing helps you tailor customer experiences at every stage of the marketing funnel, improving conversions and retention.