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All blog posts

All blog posts
8 Jan 2025
Top 10 email marketing automations 2025
Discover and try these top 10 ecommerce email marketing automations in 2025 - boost revenue, enhance CX, and personalise at scale - with examples
All blog posts
3 Jan 2025
8 email marketing metrics that matter
The email marketing metrics you need to track and top tips for improving each, to deliver consistent and demonstrable improvements for your business
All blog posts
27 Dec 2024
Why DMARC is so important
What are DMARC, SPF and DKIM? Learn why DMARC is now essential for landing marketing emails in the inbox.
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19 Dec 2024
Behavioural segmentation: types & examples
See how customer behavioural segmentation can enhance your digital marketing efforts. Learn through types and examples how to increase revenue and conversions.
All blog posts
13 Dec 2024
Everything you need to know about email deliverability
Learn best practices for improving your email deliverability rate and sender reputation to avoid the dreaded spam filter.
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10 Dec 2024
Maintain email list hygiene for better deliverability
Learn why email list hygiene is important, and how, with 4 steps to a cleaner email list
All blog posts
4 Dec 2024
The strategies that defined BFCM 2024
Klaviyo customers achieved record-breaking results during BFCM. Learn about these winning multi-channel marketing strategies that defined BFCM in 2024.
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20 Nov 2024
100+ European SMS marketing stats
Inform your SMS marketing strategy. Learn how over 5,000 consumers want to interact with text messages from your business
All blog posts
15 Nov 2024
Demographic Segmentation explained + 7 examples
Learn how to segment marketing across demographics with examples and strategies.