All blog posts

All blog posts
Behavioural segmentation: types & examples19 Dec 2024
See how customer behavioural segmentation can enhance your digital marketing efforts. Learn through types and examples how to increase revenue and conversions.

All blog posts
Everything you need to know about email deliverability13 Dec 2024
Learn best practices for improving your email deliverability rate and sender reputation to avoid the dreaded spam filter.

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Maintain email list hygiene for better deliverability10 Dec 2024
Learn why email list hygiene is important, and how, with 4 steps to a cleaner email list

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The strategies that defined BFCM 20244 Dec 2024
Klaviyo customers achieved record-breaking results during BFCM. Learn about these winning multi-channel marketing strategies that defined BFCM in 2024.

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100+ European SMS marketing stats20 Nov 2024
Inform your SMS marketing strategy. Learn how over 5,000 consumers want to interact with text messages from your business

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Demographic Segmentation explained + 7 examples15 Nov 2024
Learn how to segment marketing across demographics with examples and strategies.

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Turn window shoppers into buyers8 Nov 2024
Browse abandonment emails can rekindle the flames of your audience’s initial interest in your brand. Learn how with these tips and examples.

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What's new in Klaviyo Q4 202431 Oct 2024
Learn more about our highly requested Q4 product releases including updates to segment builder, enhanced email AI, and automated conversations.

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Transactional emails matter: examples + deliverability tips23 Oct 2024
Learn what a transactional email is, types of transactional emails, and how they differ from a traditional marketing email. Build brand loyalty today.