Email marketing
Tactical email strategies and examples for ecommerce Upgrade your automation with better-than-basic email marketing that fosters long-term relationships with customers and translates to ecommerce revenue growth.
Email marketing articles
Discover top strategies and best practices to grow your email list effectively. Learn from successful examples and boost your subscriber base today.
Learn about the key email marketing metrics you should track along with actionable steps on how to improve each one.
Learn how you can still use email open rate metrics to move your marketing strategy forward, even if the data may seem irrelevant.
Your unsubscribe rate might seem like a minor metric, but it’s a key piece of your marketing strategy.
How does your email performance rank against your peers? Discover the numbers from 2024, and what they tell us about the state of marketing across industries.
The best win-back campaign examples to re-engage your lapsed customers and reduce customer churn. Boost retention rates with these best practices and strategies.
10 steps to create and optimise email newsletters for conversion – covering templates, design, personalisation, AI, subject lines and best send time.
Reverse the unsubscribes! Start creating emails your audience can’t wait to open and click with these 8 steps to email subscriber success.
To avoid the risk of lost or blocked emails, marketers should prepare for Google and Yahoo’s email sender requirements which are being fully enforced in 2024.