Jenn McCarthy
Jenn McCarthy is a senior content designer at Klaviyo, supporting all content and user experience in our analytics, AI, and conversion tools. She's located in the Boston, Massachusetts area and has spent the last 11 years of her career in the email marketing space. When not thinking through all things user experience in our reporting tools, Jenn loves spending time with her husband and her rescue rabbit Buddy, and obsessing over her houseplants and garden.
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Jenn McCarthy
What is revenue per recipient (RPR)?Dec 12, 2024
Learn the importance of revenue per recipient (RPR)—and how to optimize your marketing strategy to boost this important metric.